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Arcade games are a great money maker for any location but it’s important to remember that they are machines with computers, fans, wires, and other components that can affect the performance of a game or break. A key recommendation from the Betson Technical Team is to hire an arcade technician as part of your staff. This article will go over the key reasons to have a technician on-site at your location.
The game room can be the most profitable portion of your business for many locations. On average a single game can earn about $200 a week in today’s Family Entertainment Centers but some games can make over $1,000, so it’s important that they stay up and running. The weekend is where 80-90% of your revenue is coming from for most locations. So having a game go down on a Friday afternoon and having to wait until Monday (or longer) for a repair or to receive parts is going to hurt your business. Even simple problems like header lights being out can lead a player to think the game is out of order and ruin their visit. You don’t want a bad weekend to create bad reviews that live on after. Having a technician on-site with the right expertise and the right parts can pay for itself over a busy weekend.
There are a variety of things that can come up daily, but you don’t want to hire someone who is just reactionary. A question that might come up is ‘What will the technician do when the games are working properly?’ This is another key reason to have someone on staff, preventative maintenance. There are several things your technician should be doing daily, weekly, and monthly to keep your games in perfect order and avoid any major issues down the line.
Here are some top tips for your technician:
Depending on the environment, your specific cleaning schedule will vary, for example, a desert location may have more dust and machines will need to be vacuumed more. One thing to keep in mind is customer satisfaction, especially with recent events, seeing cleaning procedures gives customers extra peace of mind.
Another important aspect for your technician is managing your parts and consumables. When a game is down, you want it up and running as quickly as possible. Overnight freight charges can add up quickly. And if a game goes down on a weekend, parts may not ship until Monday morning. That means games can be down for several days which is lost revenue for your business and unhappy customers.
To keep your game room up and running, Betson offers different types of packages, customized to the specific games at each location. We offer free freight and a 6-month return policy. Since your technician will be on-site every day, they’ll have a great understanding of the operations of the game room and what consumables or parts you might need frequently and can work with their parts rep to manage everything.
Betson provides periodic reviews of your game room to analyze key information in order to optimize both profits and the customer experience in your location. The Betson Wellness program can help identify games with setting problems that technicians may be unaware of. In addition, you can make sure your game mix matches your customer base.
If you’ve just hired a technician or they need some refresher work, Betson offers Betson Technical University. Our skilled, experienced in-house technicians conduct the training, sharing their knowledge, experience, and best practices. Topics discussed include game system overview, digital multi-meter, basic soldering/splicing techniques, game maintenance, card reader 101, troubleshooting, electric circuit theory, advanced troubleshooting, wiring schematics, computer repair, and basic LCD repair. Register for the next BTU class.
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Rob Zigmont is Vice President of Operations for Betson Enterprises where he oversees the service team and company initiatives like Betson Technical University.