Executive Summary

Betson helped Stardust make their transition from a Bowling Center to a complete Entertainment Center with the addition of a new game room, among other enhancements.

Challenges

Stardust Entertainment Center faced the challenge of deciding which games and attractions would best fit their customer base and community. Financing is also always challenging for businesses. They needed a company to advise on the right games for their location and the correct game layout for their footprint.

“Our largest issue was selecting a company to advise us on the right games for our location and the correct game layout for our footprint,” said Owner Gary Richards.

“The game room has been, by far, the leading revenue generator of our new renovation. The Betson staff did an outstanding job of game selection and room layout, and our customers have given rave reviews.”

How Betson Helped

The Betson team made several visits to the facility and determined the optimal layout and game selection tailored to Stardust’s specific needs.

Betson also provided financing options to make the process smoother.

Some of the games that were placed include:

• Halo: Fireteam Raven (4-Player)
• Let’s Bounce
• Ticket Time
• Jurassic Park Arcade
• The Walking Dead Arcade

Results, Return on Investment, and Future Plans

The game room has been the leading revenue generator since the property’s renovation.

“Betson staff has continued to visit our business to review game sales and make recommendations on how to increase game revenues. It’s the kind of service we have come to really appreciate from Brian and the Betson staff,” said Richards.