Betson Announces Richard Zayas-Bazan Promoted to President of Betson Imperial Parts & Service Company
Betson Enterprises, a division of H.Betti Industries, Inc. is pleased to announce the promotion of Richard Zayas-Bazan to President of Betson Imperial Parts & Service Company. In this role, he will oversee the full operations of this key and growing division of Betson Enterprises. Richard has spent the past 22 years with the company in progressive roles, most recently as Vice President of the division, where he has built a reputation within the industry as an insightful strategic thinker with a track record of delivering consistent, profitable growth.
Richard joined Betson in
1997 as a Customer Service Representative. He was then promoted to a sales
leadership position where he excelled, followed by a promotion to Vice
President of the Betson Imperial Parts &
Service Company.
Richard’s
leadership skills, industry expertise and strong business insight have
contributed to the solid execution of the company’s operational strategies and
substantial growth. Under his leadership, Betson Imperial Parts & Service
Company has secured exclusive master distributor rights for Goldfinger Monitors
helping the brand expand its presence in the U.S. In addition, he has spearheaded
strategic parts distribution partnerships with leading brands such as Cafection
Evoca Group.
Richard also led the successful launch of www.betsonparts.com, streamlining the sales process to better support the parts needs of customers while increasing revenue.
“Richard has been the
key cog in Betson Imperial Parts & Service Company’s dramatic growth and
his leadership of this company will best serve our vendors and customers with
our value-added commitments going forward,” said Bob Geschine, President of H. Betti Industries, Inc.
Betson Imperial Parts & Service Company offers a full line of parts and service to the amusement, vending, office coffee service, gaming, and billiard industries with three major parts distribution centers conveniently located on the East Coast, West Coast, and the Central United States.
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