September 14, 2023

Case Study: How FatCats Boosted Revenue and Delighted Guests with Their Thrilling Game Room

Picture this: in 1999, two visionary friends, Dave Rutter and Sean Collins, sat down with a napkin and a dream of creating a family entertainment center where people could experience “All Out Fun” under one roof. Fast forward to August 2001, and the first FatCats location opened in Millcreek, a suburb of Salt Lake City. The brand’s success skyrocketed from there, with multiple locations sprouting across Utah, Arizona, and Colorado.

In this case study, we delve into the thrilling journey of FatCats Bluffdale and explore how their game room, powered by Betson Enterprises, became the cornerstone of their success.

A Thriving Entertainment Destination

FatCats Bluffdale is not your ordinary movie theater. This state-of-the-art entertainment destination seamlessly combines the excitement of a movie theater experience with a range of captivating attractions. With 20 bowling lanes, indoor miniature golf, and a massive arcade, FatCats Bluffdale delivers an unparalleled entertainment experience that keeps guests of all ages coming back for more.

The Decision to Partner with Betson Enterprises

When choosing a game room provider, FatCats Bluffdale didn’t have to think twice—Betson Enterprises was a natural choice. With a decade-long partnership, Betson has consistently been the go-to destination for all arcade-related needs. From new game-room design and installation to repair services and trades, Betson offers a comprehensive range of services that make game-room management a breeze.

The Benefits of Working with Betson Enterprises

What sets Betson apart from the rest? Zachary Harmon, the Corporate Attractions Manager at FatCats Bluffdale, says that working with their account representative is easy. This is a key feature. With Betson, every process step, from design to installation, is seamless and hassle-free. This efficiency level saves valuable time for FatCats Bluffdale and ensures that their game room is up and running smoothly, captivating every guest who walks through the door.

Boosting Revenue and Delighting Guests

The strategic decision to invest in a top-notch game room has paid off handsomely for FatCats Bluffdale. The game room measures 5,500 square feet and features approximately 65 exciting arcade games. It is no surprise that the arcade makes 25-30% of the location’s total revenue. This increase in revenue demonstrates the game room’s appeal. It attracts crowds and turns moviegoers into arcade fans.

Conclusion: Unforgettable Experiences Await at FatCats Bluffdale

The success of FatCats Bluffdale demonstrates how a great game room can contribute to the growth of an entertainment center. By working with Betson Enterprises, FatCats Bluffdale has found a game room solution that goes beyond their expectations. It provides a smooth experience for both staff and guests.

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